A Simplified Process to Go From Membership Vault to Digital Shop

Lucy Reyes

In her engaging presentation, Lucy Reyes simplifies the process of converting membership content into a digital shop format to boost sales. She outlines three essential steps: conducting an inventory assessment, repackaging content into standalone offers, and adding products to a digital shop. Lucy emphasizes the benefits of repurposing content, such as generating ongoing revenue and attracting different customer preferences. She also highlights using a project management tool like Trello to streamline the workflow.

Key Takeaways

• Generate ongoing revenue from existing content
• Attract customers who prefer one-time purchases
• Extend the life cycle of valuable content
• Use a project management tool for a repeatable, efficient workflow
• Follow a three-step process: inventory assessment, repackaging content, and adding to the digital shop